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How can I use the data
Analyze the information you gathered about your customers in a location context. Location Intelligence will provide you with details and activities to build more profound and practical customer relationships and improve decision-making within your organization.
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Cashless Transition

Thinking about turning some of your branches to cashless? Our location data will help you selecting the right ones and keep the service availability high at the same time

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Customer Intelligence

Learn about the typical characteristics of your customer and find out the localities with high share of these people to target new potential locations for your business

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Location Planning For Banks

Evaluate your current network and find the locations with the best visibility, availability and performance based on data about population, exposure or purchasing power

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Opportunity Prediction

How much revenue can you expect at your new site or what will happen when you close one? Understand how your decisions will impact your overall business performance

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Tracking Sales Performance

Evaluate your sales success rate from a spatial point of view. Then, provide your sales team with a simple tool offering an overview of the potential customers.

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For Sale:

For sale


Coverage

Italy


Level of detail:

Heatmap

Polygon

Grid


Categories:

Enhanced Datasets


Update frequency:

Monthly


Last update:

09/2023


Provided By:
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Availability:

Upon request

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MasterCard Geographic Insights (Quadkey 18) – Italy

This dataset contains the data about credit and debit card transactions in Italy. The provider of the data is MasterCard. The data provide you with insights on the shopping behaviour of people, amount of money spent, frequency of transaction etc. Data is interpreted as an index that is compared to a whole country, region or municipality. It is available on the quadkey level 18, but can be aggregated to other geographies as well.

Data and Resources

Additional Info

Field Value
Availability Upon request
Category Enhanced Datasets
Coverage Italy
For sale For sale
How can I use the data
Visualization
  • Heatmap
  • Polygon
  • Grid